ArchiveFM

Duration
50m
Broadcast on
16 Jul 2026
Audio Format
other

Gen Z creator and entrepreneur Asher Lara sits down with Joe. Dropping out to bet on social media, building 8 million subscribers, the real formula behind going viral, brand deals and building an agency, Pokemon and One Piece card investing, why personal brand beats a resume, and turning attention into a real business.

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1, 2, [MUSIC PLAYING] Hey, how are you doing? Good. Good. Welcome. Thank you. Thank you. Asher. Yeah, yeah. Listen. Let me get an ice peach green tea lemonade. Absolutely. Hey, Asher. Are you-- I heard that Victor Ortiz knocked you out and threw you in the hospital. Oh, I don't even want to talk about it, too. Is that what you're going to be in your next year? I still feel it. That's why I need this tea. Oh, my God. Let me get this tea for you. While I'm doing that, I want you to pick your best favorite chocolate and have a bite. OK, for me, tell me what you think. Thank you. You're welcome. All right, Asher. I can't wait to see you get knocked out in your next YouTube video. You're all done. Come on, follow me. I'm going to take you to Joe. Joe. The legendary Asher, Laura, and the building. Joe's so shallow of you, dude. What's up, everybody? Welcome to another very special episode of "Coffee's." I'm your host, Joe Shelby, and today we're sitting down with one of the fastest-rising young entrepreneurs of Gen Z, the one, the only Asher, Laura. Damn. Damn, that was good. I'm honored, man. Very honored to be here. Thanks, thanks for coming in. Yeah. You're in the building. You got the whole crew here. Asher, I'd like to start to show off with the same question

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