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Coffeez with Joe Shalaby

Club Marketing Innovator ft. Zack Bates | Coffeez for Closers with Joe Shalaby Ep. 50

Duration
43m
Broadcast on
01 Nov 2024
Audio Format
other

In our 50th episode of Coffeez for Closers, we talk with Zack Bates, founder and CEO of Private Club Marketing. Starting as a pool boy at a private club, Zack worked his way up through the industry, learning the ropes and spotting gaps in how private clubs connect with members. Now, his firm advises top-tier private clubs, helping them grow and retain membership through creative and strategic marketing. Zack shares his story, from humble beginnings to becoming an industry leader, along with his thoughts on self-branding, the freelance economy, and trends in digital marketing for private clubs.

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Most people don't realize how much their personal information is being bought and sold every day. Data brokers are making billions, pulling details about you from public records and the internet, and then packaging and selling it, usually without your consent. That's how your information lands in the hands of scammers, spammers, even stalkers. It's why you get endless robocalls and why ads seem to follow you everywhere. That's where Aura comes in. Aura actively removes your data from broker sites and keeps it off. They also instantly alert you if your information shows up in a breach or on the dark web. But Aura goes beyond data protection. With one app, you get a VPN, antivirus, password manager, spam call protection, dark web monitoring, and even up to $5 million in identity theft insurance, all backed by 24/7 US-based fraud support. Other companies might sell just credit monitoring, or just a VPN. Aura gives you all of it, together, at the same price competitors charge for just one service. Watch your free trial today at aura.com/remove. Protect yourself now at aura.com/remove. What's up everybody and welcome to another episode of "Coffees for Closes" where we dive deep into the stories of industry leaders who have redefined success. Today's guest is a true innovator in hospitality and marketing known for creating exclusive experiences for high-profile private clubs. With over 20 years in the field, he's advised legendary clubs like the Monterey Peninsula Country Club and Glen Eagle's private club, Preserving Members and Boosting Member Engagement. He's also the founder of a luxury real estate platform that connects golf enthusiasts to premium golf properties around the world. Please welcome Zach Bates. Thanks for having me. Hey, thanks, Zach. Thanks for coming today. I know it was a long drive, you know, quite the long drive across the street from you guys. Yeah. It was a nice surprise, though. Yeah, it's awesome. I can't believe someone of your caliber I haven't met yet and you're right in my neighborhood. We hide out in the clubs. That's what it is. That's what it is. Yeah, exactly. It's a rough life. Yeah. Someone has to do it. Somebody has to do it. What a niche. We were talking that you got such a niche business. Such a niche business. I think you're like the only person I've ever met that basically helps elevate the private club community. It's kind of a new business to begin with anyway.

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