ArchiveFM

Duration
1h 10m
Broadcast on
24 Jul 2022
Audio Format
other

Text Hawk to 66866 to become part of "Mindful Monday." You, along with 10's of thousands of other Learning Leaders will receive a carefully curated email from me each Monday morning to help you start your week off right...

Full show notes at www.LearningLeader.com

Twitter/IG: @RyanHawk12 https://twitter.com/RyanHawk12

Neal Foard has spent more than 20 years creating award-winning ad campaigns for clients on four continents. From the experience of thousands of presentations to clients all over the world, Neal has created The Passionate Logic Project™ to help business leaders sell their agendas more persuasively. He has been a featured speaker at TED and is recently known for his TikTok videos which have been viewed millions of times over the past few months.

  • "There's nothing wrong with us that can't be fixed by what's right with us."
  • The EQ of the gym bro – When someone is new on your team, ask them to help you out. Find a way to include them. Get them an early win. Make them feel part of the team as soon as possible.
  • The element of mystery – Have an aha moment. Don't spoil the punchline. Save the reveal for the end… Remember the Whitney Houston story?
  • Your first words of a presentation or a meeting are the most valuable real estate you have. Don't waste them. Be thoughtful. Practice. Don't tell them "I'm so excited to be here…" Launch with intrigue, with movement, with a story…
  • How To Use Power – "The thing that gave him more joy than anything was using power to make life more amazing for his team, make you feel like you mattered to him." – "All business is personal. The best business is very personal." - Rick Lenz
  • Data is a tool - Our first use of it should be to make people smile. – Your family trip to Disney World… What happened?
  • The Physics of a Bright Smile – The most important decision you can make is to be in a good mood. - Voltaire
  • What Motivates people: Lillian Moore shares a quick story that reveals what really motivates people: "A few months after my husband and I moved to a small Massachusetts town I grumbled to a resident about the poor service at the library, hoping she would repeat my complaints to the librarian. The next time I went to the library, the librarian had set aside two bestsellers for me and a new biography for my husband. What's more, she appeared to be genuinely glad to see me. Later I reported the miraculous change to my friend. "I suppose you told her how poor we thought the service was?" I asked. "No," she confessed. "In fact—I hope you don't mind—I told her your husband was amazed at the way she had built up this small-town library, and that you thought she showed unusually good taste in the new books she ordered." Source: Reader's Digest (Similar to Neal's coffee story. "Puuuurfect")
  • Begin each story with a vague suggestion that there's a lesson to be learned by the end...
  • Steve Martin - Do NOT begin a talk with, "Hey, how's everybody doing?"
  • A leader's job is to facilitate their people's best work.
  • Presentations: Do not read bullet points. If you do that, you're just passing along information. You need to attach emotion to it.
  • How to be more persuasive?
    • Be willing to listen and open to changing your mind. Send the signal to them that we can do it. We're not there to win.
    • The power of listening is underrated. Learn what does and doesn't matter to them.
  • "People don't change their minds unless they want to."
[MUSIC PLAYING] Welcome to The Learning Leaders Show presented by InCycle. Well, I am your host, Ryan Hawk. Thank you so much for being here. Text "Hawk" to 66866 to become part of Mindful Monday. You along with tens of thousands of other learning leaders from all over the world will receive a carefully curated email for me each Monday morning to help you start your week off right. You'll also receive details about how my book, The Pursuit of Excellence, will help you become a more effective leader. Text "Hawk" to 66866. Now on to tonight's featured leader. One of my favorite storytellers, Neil Ford, has spent more than 20 years of creating award-winning ad campaigns for clients on four continents. From the experience of thousands of presentations to clients all over the world, Neil has created the passionate logic project to help business leaders sell their agendas more persuasively. He's been a featured speaker at TED and is recently known for his TikTok videos, which had been viewed millions of times over the past few months during this conversation. We discuss how to be more persuasive, a better way to start a meeting, the art and science of effective storytelling, and then how to use your power for good. Ladies and gentlemen, this one is awesome. It's Neil Ford. All right, Neil. So great to have you here on the Learning Leader Show. As I told you, my daughters are fans of TikTok. I'm on TikTok. And all of a sudden, this guy pops up with a black sheet behind him looking directly into my eyes. There it is. Directly into my eyes, telling these amazing stories. And so my first thought was, I got to talk to that guy. So welcome. It's great to have you here on the Learning Leader Show. Thanks, Ryan. It's very nice of you to have me. I really, really love what you do. I think the skill of telling compelling, concise stories is near the top of the list of importance for leaders. And I also think this is an area where a lot of us struggle.

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