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Emma Chamberlain is Most Fav, Black Rifle Coffee’s Mat Best Branding, and Instagram Reels Cuts Revenue

Emma Chamberlain is the most fav among Gen Z and Mat Best has as much coffee cred, so in terms of branding and promotion, what gives? Instagram Reels and revenue cuts.
Broadcast on:
08 Apr 2022

On today’s episode, we have an amazing guest host, Brendan Gahan, Partner & Chief Social Officer at Mekanism. We get Brendan’s influencer marketing eye on all of our top stories! 

  • What Piper Sandler’s biannual report means in terms of Gen Z and top influencers Emma Chamberlain and her coffee brand. 
  • Speaking of coffee... ever wonder why a Veteran-owned, successful coffee brand like Black Rifle Coffee Company, co-owned by famous internet personality, Mat Best is not on the forefront of social media news? Josh and Brendan dig into it. 
  • The brilliance behind BRCC and how these creators might have pulled off branding in the best way possible for creators. 
  • Instagram Reels creators and revenue cuts. Creative Juice and its interesting take on creator funding. TikTok revs up Stories. Pokemon, WrestleMania, and something to do with Logan Paul.  
  • As always, our Uploads and Downloads! 

Catch a new episode every Friday on your favorite podcasting site. Please leave a comment on Apple or, Spotify and visit our website www.creatorupload.com. Subscribe and send us a message. We’d love to hear from you! 

 

~From the team at Creator Upload 

 

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Emma Chamberlain is the most fav among Gen Z and Mat Best has as much coffee cred, so in terms of branding and promotion, what gives? Instagram Reels and revenue cuts.